CABEZON
SERVICES
Concept Development, Copy, UX
CONTEXT
Cabezon is the work of Paul Studer, a collector and designer of jade sourced from Big Sur, CA. The effort of the project was to present two distinct product collections and their resepctives concepts: Passion & Reason. The summer collection, Passion, was formed around the concept of “guidance” — designing jewelry to accopmany the adventure outdoors. The winter collection, Reason, was grounded in the concept of "spaces" — designing products for spending time at home.
COLLABORATORS
Paul Studer, Mason Tobia